How Disaster-Related Organizations Can Use Social Networking Tools
by Megan Brandsrud, Program Interpreter, Lutheran Disaster Response
Social networking is the No. 1 activity on the web, and with so many outlets with which to engage and interact, social media have the ability to transform the disaster community.
In times of disaster or non-disaster, social media are great tools for nonprofits to use to build community in three main ways:
1.Storytelling: Tell your organization’s story—everything from what you are working on now to posting about projects and achievements from the past. By sharing your organization’s past and present, you help your audience feel involved, which inclines them to take stake in you.
2. Organizing: Social networks are useful in helping you connect with people interested in your work. Find volunteers by publicizing opportunities on your Facebook page, or perform... READ MORE.